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Events

Whether it’s an artist on tour or music festival the many suppliers including lighting and sound technicians, equipment suppliers and providers of safety and site management for example have been faced with a dire 2020. What will be the impact of this on the live events sector if and when events and music festivals return in 2021. 

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Andy Robertson - Tuesday 12 January 2021

Ticketing

As so many events and music festivals were cancelled in 2020 due to the coronavirus pandemic most organisers opted for postponing to 2021. The majority of event organisers gave ticket buyers the option to request a refund or carry over their ticket to a postponed date with most ticket holders opting for the latter.

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Andy Robertson - Monday 11 January 2021

Events

Every event goer has their preference for live events and music festivals they would like to attend based on either previous experience or recommendations. How can event goers plan for their attendance at live events and music festivals this year when there is so much turmoil in the industry? 

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Andy Robertson - Friday 8 January 2021

With the cancellation of events in 2020 many organisers decided to reduce budgets and staff with the easiest areas to cut being the marketing spend and staff. This does have an immediate financial benefit of reduced operational costs but in some ways is short-sighted as event organisers should be overhauling their marketing activity not stopping it.

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Andy Robertson - Thursday 7 January 2021

Almost all music festivals were postponed to 2021 and whilst the pandemic continues to cause disruption there is still hope that festivals can return in the second half of the year. There has been much progress made in recent years to make festivals more sustainable but can they maintain this progress and improve further once festivals return later this year.  

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Andy Robertson - Wednesday 6 January 2021

COVID-19 Updates

Something that has affected many over the last year are mental health issues whether it be as a result of lockdowns or other issues like being unable to work. It is those working in the events industry that have been particularly badly hit by this. With the prospects of strict lockdowns at the start of 2021 it doesn't look like this situation is going to improve. 

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Andy Robertson - Tuesday 5 January 2021

Artists

As event organisers grapple with getting their events up and running at some point in 2021 there is of course a knock-on effect on booking performance artists. Organisers are running multiple scenarios and looking at all their contingency plans in light of the coronavirus pandemic that persists in disrupting normal life around the world. 

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Andy Robertson - Monday 4 January 2021

Events

Many event organisers are deep into their planning for events in 2021, most opting for dates in the latter part of the year. Such is the uncertainty over the future effect of the coronavirus pandemic that event organisers are taking on the role of risk manager, what are the typical steps required for this change in focus? 

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Andy Robertson - Thursday 31 December 2020

Over the last decade the interest and popularity of music festival that focus on music from previous generations has flourished. There is now a wide choice of retro music festivals for those interested in older music genres. Catering for those wishing to relive their youth because the current crop of popular festivals only offers the latest musical artists.    

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Andy Robertson - Wednesday 30 December 2020

2020 has been a catastrophic year for anyone working on the live events industry throughout the world. For those in Europe the impact of the coronavirus pandemic has been further compounded by the BREXIT negotiations and the potential fallout from any agreement on freedom of travel throughout Europe in the future.  

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Andy Robertson - Tuesday 29 December 2020

In a year of chaos for the live events industry many music festival organising teams have been laid off or at best furloughed there are many organisers desperate to put on their festival in 2021. Due to cost reductions and squeezed schedules music festival organisers are currently working flat out on their planning. 

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Andy Robertson - Thursday 24 December 2020

COVID-19 Updates

When live events resume in the UK sometime in 2021 event organisers are going to be faced with a whole host of new restrictions and measures that will most likely be mandatory. Estimates suggest these new measures could account for up to 20% of event running costs, what are the likely measures that have a cost, hidden or otherwise.     

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Andy Robertson - Wednesday 23 December 2020

Events

The development and progress of technology that can be used in the music festival industry has not stopped with the coronavirus pandemic. Conversely numerous software companies have been busy developing technology and software that will improve event goer experience and make festival organisers life's easier.  

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Andy Robertson - Tuesday 22 December 2020

COVID-19 Updates

With new surges in coronavirus infections throughout Europe and the rest of the world it appears that almost all festive and New Year events are facing cancellation. Although incredibly frustrating for the live events industry it is time to grin and bear it for the next few months to improve the prospects of live vents returning later in 2021.     

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Andy Robertson - Monday 21 December 2020

Events

In these difficult times it's hard to believe that anyone would consider creating a brand-new UK music festival for the summer of 2021. Using the old Latin proverb ‘Fortune favours the bold’ is perhaps a relevant statement here, creating a new music festival is no mean task and in the current climate certainly risky. 

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Andy Robertson - Friday 18 December 2020

Whether it’s a large music festival or other smaller event all have some kind of online presence. The events sector is not renowned for their sophisticated websites and have a tendency to be scarcely populated with content, poor usability and navigation perhaps relying on an online reproduction of their event poster. 

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Andy Robertson - Thursday 17 December 2020

The traditional source of revenue for music festivals are ticket sales, vendor pitch fees and sponsorship revenue. It's time that festival organisers got more creative and start looking at additional revenue streams. Creating alternative sources of revenue may help organisers with cash flow and assist in securing their financial survival. 

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Andy Robertson - Wednesday 16 December 2020

COVID-19 Updates

British music festivals have always had to provide suitable insurance coverage for their events. Festival organisers had a variety of policies to choose from to cover just about any eventuality. When coronavirus hit and festivals were cancelled some insurance companies paid out and others did not. What is likely to happen with insurance products in 2021? 

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Andy Robertson - Tuesday 15 December 2020

Events

Since the emergence of Gay Pride events in the late 70s in many of the world's largest cities their popularity has spawned some great new music festivals. From LGBTQ+ friendly festivals a new genre of music festival has emerged in recent years targeted specifically at the LGBTQ+ community.

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Andy Robertson - Monday 14 December 2020

In response to an industry decimated by the coronavirus pandemic it’s a welcome sign that some of the big technology giants are improving their platforms to help an industry run their events albeit in a virtual environment. Previously used for small meetings or webinars the technology is being leveraged to allow for larger externally focused events. 

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Andy Robertson - Friday 11 December 2020

The QR Code has been around for years and is an easy way to transfer data making it popular across all business sectors. With the impact of restrictions from coronavirus measures the popularity of the QR Code is rising and could be one of the most useful pieces of technology available to the live events sector in 2021. 

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Andy Robertson - Thursday 10 December 2020

For those living in a town or region with a well-run local council they are probably fortunate enough to benefit from some form of organised local festival or event each year. Each city or local council is tasked with promoting local attractions, businesses and an overall community spirit and holding an annual festival is often a good way of achieving this.

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Andy Robertson - Wednesday 9 December 2020

When the coronavirus pandemic hit earlier in 2020 many music festival organisers made the tough decision to postpone their 2020 events until 2021. For event goers and ticket buyers this was a frustrating period because the highlight event of their summer had been taken away. Most ticket holders opted to carry over their tickets to 2021 so constant updates are essential. 

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Andy Robertson - Tuesday 8 December 2020

As many music festival organisers around the world announce that they plan to go ahead with music festivals in the summer of 2021 what are the realistic chances for the intrepid traveller looking to travel internationally combining a holiday with attending a music festival in another country?

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Andy Robertson - Monday 7 December 2020

Artists

With artists and musician unable to perform live since early 2020 many are focusing on producing new material. This has led to an increased popularity in music upload platforms as artists try and promote new material to as wide an audience as possible but with so many platforms available which ones are best for artists? 

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Andy Robertson - Friday 4 December 2020

Entering the world of entertainment and artist management is a tough challenge and widely understood to be one of the most brutal occupations to consider. For event organisers and artist liaison managers the artist's manager can be unreliable and unpredictable but they only see the surface of what is a tough job.   

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Andy Robertson - Thursday 3 December 2020

Events

As the coronavirus pandemic hit earlier in 2020 the entire events and entertainment industry has been one of the hardest hit economically. Staff have been laid off or at best furloughed and continued restrictions on audiences, operating hours and varying financial support from The UK Government mean the outlook for the first half of 2021 is bleak.  

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Andy Robertson - Wednesday 2 December 2020

With the events industry in turmoil in 2020 many venues and festivals face financial difficulties and despite financial help from various sources may still be faced with permanent closure. However, for cash rich investors interested in the events sector this represents investment opportunities.

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Andy Robertson - Tuesday 1 December 2020

Any event organiser wants to make their event a memorable one and the venue selected can really make a big difference. In reviewing the availability in London there are a surprising number of historic and iconic venues for hire catering for small intimate private parties up to larger scale events.

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Andy Robertson - Monday 30 November 2020

Every event organiser and venue owner is by now familiar with the restrictions in place for reopening to the public. Although this can be a somewhat moving target it is safe to assume that the criteria for event goers to enter an event will be quite restrictive and require some planning and thought to implement in time for the bulk of events resuming in 2021. 

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Andy Robertson - Friday 27 November 2020
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