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Events

The Future of Automating Music Festival Operations.

Organising any large-scale music festival can be extremely complex and expensive. Can automation of operations and other aspects related to organising events make the planning and implementation more efficient and cost effective? What solutions are available now and in the near future that can assist music festival organisers. Read More ->

Andy Robertson - Monday 1 September 2025

Mass Evacuation Planning Protocols for Music Festivals.

The concentration of many people in a relatively small space poses numerous risks in the event of an emergency. Meticulous planning by event organisers is essential to ensure there are appropriate evacuation protocols in place should the worst happen. What processes are involved in planning for a possible mass evacuation of a music festival site in an emergency. Read More ->

Andy Robertson - Wednesday 27 August 2025

Ageing Ravers Impact on EDM Music Festivals.

A growing trend at Electronic Dance Music (EDM) festivals is the shifting demographics of festival-goers. The EDM genre is suffering from an ageing audience as the ‘rave scene’ fades into memory and younger festival-goers gravitate to more mainstream pop music. This presents both opportunities and challenges for EDM festival organisers. Read More ->

Andy Robertson - Tuesday 26 August 2025

Evolution of the Music Festival Green Room.

The backstage green room is often perceived as a hidden mysterious space but in essence it's just a waiting room. The music festival green room has evolved over time into a space that caters for every need of a performance artist. How does the modern green room in any sizable music festival differ from those used several decades ago. Read More ->

Andy Robertson - Monday 25 August 2025

Music Festivals and the Growth of Craft Beer Brands.

Alcoholic drinks have always had a strong presence at music festivals and contribute significantly to overall revenues. Given the high emphasis on alcoholic drinks corporate breweries are keen to provide event sponsorship which presents on-site branding and sales opportunities. The rise in popularity of craft beers at festivals may challenge this status quo. Read More ->

Andy Robertson - Wednesday 20 August 2025

Music Festival on-site Ambulance Capabilities.

Any large-scale music festival on a greenfield site with a sizable number of festival-goers must provide sufficient medical facilities. A medical centre with additional first aid stations is the norm but for emergencies that require surgery or intensive care the ability to evacuate patients is essential. What are the usual capability requirements for festival site ambulances.

Read More ->

Andy Robertson - Tuesday 19 August 2025

Making Music Festival Accessibility Sustainable.

Almost every music festival now incorporates accessibility as a fundamental part of their event infrastructure. There is often a cost associated with doing this and many organisers are tempted to short cut accessibility solutions. With the growing importance of becoming sustainable festival organisers should ensure they include this in their accessibility planning processes. Read More ->

Andy Robertson - Monday 18 August 2025

Music Festival VIP Accommodation in 2025.

The VIP and glamping packages offered by music festival organisers are evolving to meet the ever increasing demand of festival-goers. Organisers are investing in their VIP packages because they provide one of the highest margin revenue streams. What are the innovations and developments taking place in this key part of any music festival. Read More ->

Andy Robertson - Wednesday 13 August 2025

Advertising Standards, Rules and Transparency for Music Festivals.

Every year the media reports on complaints from festival-goers who feel they have been misled about a particular event, especially on ticketing transparency and line-ups booked. What can festival organisers do to ensure they are complying with various regulatory bodies who are responsible for setting standards for fair and truthful advertising that does not mislead. Read More ->

Andy Robertson - Tuesday 12 August 2025

Sponsors

The Importance of Generating Leads and Sales for Music Festival Sponsors.

Sponsorship deals are an essential part of any music festival’s overall revenue and often contribute towards their ongoing survival. The relationship between sponsors and festival organisers is more important than ever with key elements like detailed festival-goer demographics combined with lead and revenue generating opportunities being a priority. Read More ->

Andy Robertson - Monday 11 August 2025

Artists

Customs and Import Challenges for International Touring Performance Artists.

When a performance artist wants to break into new markets their management team will often arrange for an international tour. Touring can cover numerous dates in different countries and the logistical challenges of organising this can be significant. A key element in planning a tour are the implications for artists bringing their instruments and other equipment with them. Read More ->

Andy Robertson - Wednesday 6 August 2025

Events

Hospitality Planning and Management for Larger Music Festival Backstage Zones

A large-scale music festival with hundreds of performance artists booked to appear over a number of days will need to have a well organised backstage zone. There will be a high volume of people and equipment constantly passing through this zone which makes the management of hospitality services challenging. Read More ->

Andy Robertson - Tuesday 5 August 2025

Artists

Music Festival Artist Scheduling to Manage Personal Conflicts.

Any large-scale music festival may have hundreds of performance artists booked to appear over a number of days. Scheduling set times, hospitality and transport can get logistically complex and requires meticulous schedule planning. How can potential personal conflicts between artists and others be managed in such a chaotic environment. Read More ->

Andy Robertson - Monday 4 August 2025

Ticketing

Alternative Event Ticketing Solutions that Avoid the big Ticketing Organisations.

Almost all tickets for events are now sold online which requires an element of technical knowledge to implement. As the majority of event and festival organisers do not possess these skills the use of third-party ticketing companies has become the norm. What are the more cost-effective alternatives to using these dominant ticketing organisations.

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Andy Robertson - Wednesday 30 July 2025

Events

Supply Chain Vertical Integration of Backline Equipment for Music Festivals.

The bulk of music festivals operate with limited funds and challenging cash flow along with seasonality influences on when revenue is generated. For this reason, most organisers choose to rent their backline equipment from a reliable supplier, however, are there benefits and opportunities from purchasing their own backline equipment.  Read More ->

Andy Robertson - Tuesday 29 July 2025

Music Festival Announcement Timing Strategies.

Announcements and press releases made by music festival organisers don't rely simply on content, the timing can be a key factor in influencing engagement, and ultimately ticket sales. What strategies do organisers employ to optimise ticket sales revenue linked to their announcements. Read More ->

Andy Robertson - Monday 28 July 2025

Artists

Country Entry Requirements for Artists from Overseas Booked for Music Festivals.

To secure the best headline artists many festival organisers curate talent from outside their base country. This increases the diversity of a curated line-up and enables organisers to secure the best talent irrespective of nationality or country of residence. The requirements for visas and work permits is an ever-changing consideration, what is the status in 2025. Read More ->

Andy Robertson - Wednesday 23 July 2025

Events

Routes to Getting a Job in the Music Festival Sector.

The demand for employment in the music festival sector has always been high, despite the reality of long unsocial hours and low pay. With formal recruitment processes in most business environments now relying more on AI is the music festival sector an exception to this trend? What are the most common routes to securing employment in this sector in 2025 and beyond. Read More ->

Andy Robertson - Tuesday 22 July 2025

Use of Paint and Adhesives on Music Festival Temporary Structures.

A music festival location on a greenfield site will require the construction of numerous temporary structures including stages and other infrastructure requirements like fencing and office space. In most cases organisers incorporate the festival graphics and design into these structures but what are the considerations for use of paint and adhesives when doing this. Read More ->

Andy Robertson - Monday 21 July 2025

Can a Music Festival’s Brand and Reputation be Accurately Measured.

Aside from ticket sales and sponsorship revenue the financial value of a music festival entity can be difficult to determine. However, the brand and reputation of a festival is where the greatest value lies but this can be subjective and difficult to measure. What metrics are available to determine the financial value of a festival's brand and reputation. Read More ->

Andy Robertson - Wednesday 16 July 2025
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