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Artists

The Appeal of Old and Rare Musical Instruments for Performing Musicians.

Performance artists and musicians are always striving to perfect the sounds they create when playing their musical instrument of choice. Why do some musicians like to collect or use older rare instruments which are often of historical significance because of the manufacturer or previous owner. Read More ->

Andy Robertson - Tuesday 19 November 2024

Performance Artist and Musician Endorsements.

Although brand endorsements of performance artists and musicians dates back to the 60s it really started booming since the advent of social media channels. Endorsing an artist provides access to key audiences for brands and gives much needed income to musicians. How does the artist brand endorsement relationship work and what is the current marketplace like? Read More ->

Andy Robertson - Monday 18 November 2024

Events

The Ever-Expanding List of Banned Items for Music Festivals.

Every festival-goer is used to complying with organisers who prohibit a variety of items from being brought onto a festvial site. This is for a variety of reasons including safety, security. legal and commercial. Are these lists of banned items getting more and more comprehensive now and, in the future?

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Andy Robertson - Wednesday 13 November 2024

Feeding the Music Festival Line-up Rumour Mill.

The headliners and line-up announcement for a music festival can be a key factor in the ticket purchase decision. Organisers prefer to keep the identity of line-ups secret until they are ready to make an official announcement. Many media channels often claim to have obtained leaked information on possible headliners, but all may not be as it seems.

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Andy Robertson - Tuesday 12 November 2024

Advertising and Marketing Agency Selection Criteria for Music Festivals.

For an ambitious, growing, well-funded music festival entity appointing an advertising marketing agency can quickly add promotional expertise. Appointing an external agency can help a festival entity to reach a target audience without the need to recruit and train an internal team. What are the key considerations when searching for the ideal agency to appoint? Read More ->

Andy Robertson - Monday 11 November 2024

Building a Great Music Festival App.

Recent technical developments have meant that festival-goers now have an expectation that every music festival will have an App for their event. For organisers this means additional planning and investment and may be a subject they have little expertise in. What are the considerations required when building a great App for a music festival. 

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Andy Robertson - Wednesday 6 November 2024

Artists

The PRS For Music Festival Application Guide 2025.

PRS (Performing Right Society) For Music recently launched a useful guide for performing artists to help them make applications for music festival appearances. How does this guidance work and what impact will it have on artists trying to get booked onto a music festival line-up in 2025.

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Andy Robertson - Wednesday 6 November 2024

Music Genre Trends for Live Performances in 2025.

Changes in music tastes and consumption channels continually evolve over time. It is essential that anyone involved in the curation process for music festivals keeps up to date with how different genres are trending. Booking relevant and popular artists a year in advance of a festival can be challenging, what is the current status of genre popularity?

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Andy Robertson - Monday 4 November 2024

Events

Music Festival High Value VIP Packages vs Sustainability.

The provision of high value VIP packages for festival-goers has always been an essential part of the festival offering to ticket buyers. These VIP packages do present a dichotomy for organisers who are trying to balance what they offer against their sustainability credentials; how can they get the balance right without impacting on either?

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Andy Robertson - Wednesday 30 October 2024

How Long does it Take to Make a new Music Festival Financially Viable.

Investors and entrepreneurs keen to create a new music festival will want a return on their investment as quickly as possible. Festivals are generally regarded as high-risk investments but how long realistically does it take to make a new event financially viable and what are the key factors that influence this journey.

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Andy Robertson - Tuesday 29 October 2024

Downtime Tasks for Organisers when the Summer Music Festival Season ends.

After a busy summer music festival season many organising staff take time off to recuperate but there are still key tasks that need to be completed post event. The size of the event and number of staff employed will drive the tasks that need to be completed along with their priorities. What are the typical tasks undertaken by music festival organisers post event? Read More ->

Andy Robertson - Monday 28 October 2024

Volunteers

Setting up and Running a Music Festival Volunteer Development Programme.

Recruiting and managing volunteers for music festivals is a similar process among most music festivals. However, for some of the larger organising entities their volunteer schemes can be much more than that. Setting up and running a development programme for volunteers can help to identify talent as well as promoting loyalty and job satisfaction.  Read More ->

Andy Robertson - Thursday 24 October 2024

Artists

Implications When a Music Festival Scheduled Band Splits up.

Performing band dynamics can be complex with fickle arrangements and differences in opinions and creative direction. Combined with other factors like substance abuse and reliability issues many bands do split up. If this happens to a band scheduled to appear at a music festival what do organisers need to be aware of? Read More ->

Andy Robertson - Wednesday 23 October 2024

Instrument Tuning and set up for Tours and Music Festivals.

For any touring musician or band performing in numerous venues and festival locations having their instruments set up exactly to their personal preference is essential. Who performs these technical roles and what are the processes they use to ensure artists deliver a perfect performance that meets everyone's expectations.  Read More ->

Andy Robertson - Monday 21 October 2024

Musician and Performance Artist Temper Tantrums at Music Festivals.

An unexpected outburst from an artist scheduled to appear at a music festival can be upsetting for staff and crew members as well as impacting on set times and other logistical arrangements. Putting in place strategies to address potential issues with artists along with processes for dealing with unsavoury occurrences is key for festival organisers. Read More ->

Andy Robertson - Wednesday 16 October 2024

Events

Master Artist Transport and Accommodation Logistics for Music Festivals.

A large-scale multi-day music festival may have in excess of 1,000 performance artists booked. Perfecting the logistics for accommodating and moving artists around can be an enormous challenge with so many variables to consider. What can organisers do to make the process run as smoothly as possible with minimal disruption to artists and schedules. Read More ->

Andy Robertson - Tuesday 15 October 2024

Music Festival Line-up Announcement Season.

For many European and North American festival organisers who run events in the summer months the autumn and winter is a busy period for line-up press announcements. This is not some random act by organisers but is part of a well-orchestrated strategy that requires multiple elements to come together to maximise sales revenue.   Read More ->

Andy Robertson - Monday 14 October 2024

Music Festival Package Deals Can Increase Revenue.

For any music festival that takes place in a remote location attracting festival-goers with a one stop package deal that includes transport, and accommodation can increase audience reach. These deals make the festival more accessible to more people but there are more reasons why these deals have an incremental impact on overall festival revenue. Read More ->

Andy Robertson - Wednesday 9 October 2024

Contracts and Agreements for Music Festival Contractors.

Music festivals rely on a huge number of external contractors to make their events happen and suppliers to the sector make up a sizeable portion of this industry. Festival organisers prefer to use their own contracts when appointing a contractor which will have standard terms but there are also specific clauses and terms that only apply in the festival contractor relationship. Read More ->

Andy Robertson - Tuesday 8 October 2024

Consequences of Bad Behaviour Encouraged by Performance Artists at Music Festivals.

There are serious consequences when a performance artist incites a crowd into bad behaviour. Inciting violence and bad behaviour can lead to safety issues along with reputational and financial losses for all involved with the event. What steps can festival organisers take to be proactive in preventing any unsavoury incidents. Read More ->

Andy Robertson - Monday 7 October 2024
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