Welcome to festival ARTICLES



Explore the ARTICLES  >>
Articles

Page 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22

Events

The QR Code has been around for years and is an easy way to transfer data making it popular across all business sectors. With the impact of restrictions from coronavirus measures the popularity of the QR Code is rising and could be one of the most useful pieces of technology available to the live events sector in 2021. 

Read More ->

Andy Robertson - Thursday 10 December 2020

For those living in a town or region with a well-run local council they are probably fortunate enough to benefit from some form of organised local festival or event each year. Each city or local council is tasked with promoting local attractions, businesses and an overall community spirit and holding an annual festival is often a good way of achieving this.

Read More ->

Andy Robertson - Wednesday 9 December 2020

When the coronavirus pandemic hit earlier in 2020 many music festival organisers made the tough decision to postpone their 2020 events until 2021. For event goers and ticket buyers this was a frustrating period because the highlight event of their summer had been taken away. Most ticket holders opted to carry over their tickets to 2021 so constant updates are essential. 

Read More ->

Andy Robertson - Tuesday 8 December 2020

As many music festival organisers around the world announce that they plan to go ahead with music festivals in the summer of 2021 what are the realistic chances for the intrepid traveller looking to travel internationally combining a holiday with attending a music festival in another country?

Read More ->

Andy Robertson - Monday 7 December 2020

Artists

With artists and musician unable to perform live since early 2020 many are focusing on producing new material. This has led to an increased popularity in music upload platforms as artists try and promote new material to as wide an audience as possible but with so many platforms available which ones are best for artists? 

Read More ->

Andy Robertson - Friday 4 December 2020

Entering the world of entertainment and artist management is a tough challenge and widely understood to be one of the most brutal occupations to consider. For event organisers and artist liaison managers the artist's manager can be unreliable and unpredictable but they only see the surface of what is a tough job.   

Read More ->

Andy Robertson - Thursday 3 December 2020

Events

As the coronavirus pandemic hit earlier in 2020 the entire events and entertainment industry has been one of the hardest hit economically. Staff have been laid off or at best furloughed and continued restrictions on audiences, operating hours and varying financial support from The UK Government mean the outlook for the first half of 2021 is bleak.  

Read More ->

Andy Robertson - Wednesday 2 December 2020

With the events industry in turmoil in 2020 many venues and festivals face financial difficulties and despite financial help from various sources may still be faced with permanent closure. However, for cash rich investors interested in the events sector this represents investment opportunities.

Read More ->

Andy Robertson - Tuesday 1 December 2020

Any event organiser wants to make their event a memorable one and the venue selected can really make a big difference. In reviewing the availability in London there are a surprising number of historic and iconic venues for hire catering for small intimate private parties up to larger scale events.

Read More ->

Andy Robertson - Monday 30 November 2020

Every event organiser and venue owner is by now familiar with the restrictions in place for reopening to the public. Although this can be a somewhat moving target it is safe to assume that the criteria for event goers to enter an event will be quite restrictive and require some planning and thought to implement in time for the bulk of events resuming in 2021. 

Read More ->

Andy Robertson - Friday 27 November 2020

Sponsors

Given the awareness of modern-day issues being addressed by numerous charitable organisations music festival event goers are increasingly concerned that the event embraces charitable causes. Such is the connection between music festivals and charities that many commercial event organisers have switched from a business to charitable status. 

Read More ->

Andy Robertson - Thursday 26 November 2020

Events

With many European countries starting to allow event venues to reopen with larger audiences form early 2021 there are many steps that a venue owner should take in preparation of reopening. This is particularly important considering many live event venues have been closed for in excess of eight months. 

Read More ->

Andy Robertson - Wednesday 25 November 2020

As the UK government announced that live events with audiences can resume from 2nd December 2020 how are event organisers geared up to put on events with such short notice? What processes and procedures are in place to gear up for short notice events with ongoing lockdown restrictions likely to be an ongoing threat  

Read More ->

Andy Robertson - Tuesday 24 November 2020

With most of Europe likely to remain in some form of lockdown over the Christmas and New Year period now is the perfect time to start planning your stay-at-home movie fix. Check out some of the classic films and documentaries about music festivals from the last fifty years that will hopefully get you inspired for 2021.   

Read More ->

Andy Robertson - Monday 23 November 2020

Sponsors

The music festival sector relies heavily on corporate sponsors to fund their events with the bulk of the global $1.6 billion sponsorship spend coming from alcohol brands. Being so reliant on one sector for sponsorship funding may leave some festival organisers exposed should any unforeseen issues arise from the connection between alcohol and festival goers.      

Read More ->

Andy Robertson - Friday 20 November 2020

Vendors

As the world battles and copes with the fallout from the coronavirus pandemic service companies have to adapt to new working practices. Some restrictions like measures to ensure social distancing are voluntary and some are mandatory. Part of the solution will be cashless payments and contactless ordering of food and drinks.

Read More ->

Andy Robertson - Thursday 19 November 2020

Events

There is so much uncertainty in the live music events industry for 2021. Nobody knows for sure when a coronavirus vaccine will be available, how it will be rolled out and how effective it may be. Combine this with unknown levels of restrictions placed on holding events by government organisations and the future is far from clear. 

Read More ->

Andy Robertson - Wednesday 18 November 2020

With the current pandemic having a dire effect on all music venues in the UK the warnings voiced by those in the industry seem to be falling on deaf ears. History shows that once a venue closes it rarely resurfaces and can be lost forever. Here are a few reminders of famous British music venues lost but not forgotten.

Read More ->

Andy Robertson - Tuesday 17 November 2020

Vendors

Every music festival provides opportunities for food and beverage vendors usually providing a wide range to suit different tastes and budgets. Pitches are generally oversubscribed and festival organisers can select the most suitable. However, what are the opportunities for non-food and beverage vendors at music festivals? 

Read More ->

Andy Robertson - Monday 16 November 2020

Events

Surely one of the attractions of attending any music festival is the experience of the mosh pit. That small area in front of the stage for hard core event goers keen to dance and party hard all day and all night. With proposed restrictions likely as festivals return in 2021 what does the future hold for the music festival mosh pit?

Read More ->

Andy Robertson - Friday 13 November 2020

Most participants in music festivals will generally need to make an application, specifically artists, vendors and volunteers. Festival organisers should be organising their application forms and processes at an early stage in the planning process. Having a consistent approach to the application forms used helps to create an efficient event planning process   

Read More ->

Andy Robertson - Thursday 12 November 2020

Artists

A key consideration for the success of any performance artist is how they promote and market themselves to a wider audience. An essential part of this process is having a professional biography package of materials and having these at hand and available immediately on demand is essential. 

Read More ->

Andy Robertson - Wednesday 11 November 2020

Any large music festival will have someone responsible for curating the content, they may have a wide range of job titles but the essence of a festival curator is to source and produce content that fits with the festival themes, genre and overall ethos. It’s a specialist role that requires a unique skill set, so what exactly does a festival curator do? 

Read More ->

Andy Robertson - Tuesday 10 November 2020

Ticketing

For any event goer getting on the guest list has always carried an element of prestige and something to brag about. In reality the management of guests for any live event is now a major element of almost all event planning and requires the same logistical planning as any other aspect involved in running a successful live event. 

Read More ->

Andy Robertson - Monday 9 November 2020

Events

Having just entered a second lockdown in the UK, this time for a month, possibly longer, the prospect of further lockdowns and restrictions is playing havoc with music festival organiser's planning. What strategies can organisers explores to minimise the impact on their planning for events scheduled for 2021?  

Read More ->

Andy Robertson - Friday 6 November 2020

COVID-19 Updates

As the UK enters another lockdown on Tuesday 5th November 2020 the impact on the live music industry could be the final curtain call for an industry already in crisis. Musicians, venues and the thousands of support services workers now face another complete closure until at least January 2021. 

Read More ->

Andy Robertson - Thursday 5 November 2020

Ticketing

Finding new ways to boost ticket sales for live events is going to be more important in 2021 when the events industry hopefully makes a recovery. Event organisers have traditionally used ticketing agents in conjunction with their own online sales channels to sell event tickets although using the big corporate agents like Ticketmaster can prove very expensive. 

Read More ->

Andy Robertson - Wednesday 4 November 2020

The use of bartering dates back to ancient times and is simply the exchange of goods and services between two parties. Any company involved in the events industry sells tickets for admission to their event. Tickets have a monetary value and have been used as a bartering tool in the events industry for years. 

Read More ->

Andy Robertson - Tuesday 3 November 2020

Events

For the largest music festivals, the organisers must plan and manage hundreds of artists, multiple stages and shows plus the usual army of volunteers. Many organisers still use spreadsheets to manage logistics and schedules but surely there is an easier way to do this with the help of technology? 

 

Read More ->

Andy Robertson - Monday 2 November 2020

Vendors

The competition for vendor pitches at the most popular festivals in the UK is intense. With visitor numbers (in normal circumstances) hitting in excess of 100,000 the financial rewards for securing a pitch are huge. What steps can vendors take to get a pitch at the UK’s most sought-after events. 

Read More ->

Andy Robertson - Friday 30 October 2020
Page 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22

Contact us


Get in touch to discuss your requirements.

US: +1 213 451 3866 (USA)

UK: +44 207 060 2666 (United Kingdom)

AU: +61 (0)3 7018 6683 (Australia)

NZ: +64 (0)9887 8005 (New Zealand)


Or use our contact form here.