Welcome to festival ARTICLES



Explore the ARTICLES  >>
Articles

Page 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32

Events

Providing a luxury VIP experience is part of almost every music festival where festival-goers pay a premium to get a home form home service. The key element that helps to sell any VIP package is the bathroom facilities provided and this can vary from event to event as organisers have a different interpretation of what a VIP service is.

Read More ->

Andy Robertson - Tuesday 14 December 2021

Ticketing

The holiday festive season around Christmas and New Year is traditionally a quiet period for summer festival organisers with most staff taking time off to be with family and friends. How can organisers of next summer's festivals increase and maximise revenue opportunities in the run up to the end of year holiday season.

Read More ->

Andy Robertson - Monday 13 December 2021

Events

Getting the right media coverage for a music festival is great but organisers should ensure they manage journalists and photographers attending. Having a good accreditation process in place will help to manage the number of media people on site and that they are genuine journalists and photographers.

Read More ->

Andy Robertson - Friday 10 December 2021

Inclement weather can be disastrous for any music festival with numerous examples of festivals being closed prematurely because of bad weather. What steps can organisers take to be the most prepared for potential problems that bad weather may cause by anticipating the weather forecast prior to the event dates.

Read More ->

Andy Robertson - Thursday 9 December 2021

The traditional music festival takes place during the summer months with sun and heat which ensures that inclement weather does not impact on the festival organisation. For those keen on experiencing music festivals during the winter months what options are available for festival-goers keen to keep the party going. 

Read More ->

Andy Robertson - Wednesday 8 December 2021

Organisers of music festivals may have long relationships with venue and land owners but sometimes they need to change venue. It may be that their event has outgrown the existing site capacity or for some other reason they are unable to continue, what options are there for securing a new site quickly and without too much hassle.

Read More ->

Andy Robertson - Tuesday 7 December 2021

The muddy music festival field has always been part and parcel of the festival experience but it doesn’t have to be that way. Having a festival site that turns into a quagmire is not pleasant for most festival-goers, doesn’t help with returning the site to nature and can cause sever logistics problems for access and egress to the site.

Read More ->

Andy Robertson - Monday 6 December 2021

The VIP packages available at music festivals can vary enormously with some being affordable and others seemingly out of this world. For any festival-goer who is tired of the muddy wet field experience and basic toilet facilities it may be time to consider upgrading that ticket to a VIP package.      

Read More ->

Andy Robertson - Friday 3 December 2021

Volunteers

Estimating the number of volunteers to recruit for a music festival can be a bit of a science. Too few volunteers can lead to logistical problems and an excess number can tie up valuable management and training resources. What can organisers do to accurately predict how many volunteers they will need?

Read More ->

Andy Robertson - Thursday 2 December 2021

Vendors

Any large music festival site could have several hundred vendors so it takes some meticulous planning to select and accommodate them. What steps should festival organisers take to ensure a good selection of reliable vendors is chosen and that their pitches are fit for purpose to satisfy both festival-goers and vendor owners. 

Read More ->

Andy Robertson - Wednesday 1 December 2021

Sponsors

Corporate sponsorship is big business and globally worth in excess of $63 Billion a year. Aside from sports sponsorship many organisations regularly sponsor music festivals but increasing in popularity is the sponsorship of performance artists. Why are corporations sponsoring artists and musicians and how is this market developing.

Read More ->

Andy Robertson - Tuesday 30 November 2021

Events

The huge volume of activities and tasks it takes to put on any large-scale festival can be difficult to manage. With so many factors at play and critical time paths to deal with it is vital that festival organisers have a great project management process in place and key to this is the automation of notifications.

Read More ->

Andy Robertson - Monday 29 November 2021

The objective of organising and running a music festival can vary but whatever the aim of the festival is it is key to understand what factors are being used to measure the success of the event. A full understanding of these factors will determine the success or otherwise of the festival and help to drive decision making for future events.

Read More ->

Andy Robertson - Friday 26 November 2021

With recent events the subject of effective crowd management has become very topical for all music festival organisers. What practical steps can organisers take to ensure their staff and volunteers are appropriately trained and that crowds are managed in a way that prevents future disasters from occurring.  

Read More ->

Andy Robertson - Thursday 25 November 2021

The business of organising any type of festival is becoming more complex and organising teams need to keep up to date with new developments in the industry. One possible route is to attend a relevant conference or exhibition to learn about new technologies and developments that can make their jobs easier and more efficient. 

Read More ->

Andy Robertson - Wednesday 24 November 2021

Ticketing

Once a festival gets to a critical size the manual processes and procedures are just not going to cut it when organising the events. There will come a time when festival organisers need to seriously look at automating their logistics where tracking and engaging with festival-goers becomes key for the profitability and success of the event.

Read More ->

Andy Robertson - Tuesday 23 November 2021

Events

For every successful music festival there are probably and equal number that are poorly run and there are a multitude of reasons why a music festival is either successful or fails. What are the key signs that indicate if a music festival has not been well organised and what remedies can organisers take to rectify this.

Read More ->

Andy Robertson - Monday 22 November 2021

Popular and successful music festivals often open the same format event in other countries to expand their brand presence. Creating a new edition of a music festival can be complex but there are numerous benefits of having an alternative location. What are the common pitfalls to avoid and what are the key benefits. 

Read More ->

Andy Robertson - Friday 19 November 2021

Since the early days of the music festival as far back as Woodstock in 1969 festival-goers have been attending an ever-growing number of summer live music events. The seventies were dominated by the mega rock bands but were replaced by more mainstream indie pop music in the early eighties but the rock music festival genre continues to draw big crowds every year.

Read More ->

Andy Robertson - Thursday 18 November 2021

As music festivals get bigger and bigger each year the organisational structure may need attention to maintain efficiency and control. Festivals often grow from small grass roots events managed by small teams of multi-tasking individuals but with growth comes the need to assert more process into the planning and execution of these large events.

Read More ->

Andy Robertson - Wednesday 17 November 2021

Many music festivals take place on an annual basis with some that have been going for decades. Smart festival organisers collect numerous amounts of data from each event and utilise this for future festivals. How can organisers efficiently collect and use historical data to make their future events more successful.

Read More ->

Andy Robertson - Tuesday 16 November 2021

A large music festival could consume up to 300,000 megawatts of power over a long weekend, the same as a small city. With the current focus on reduction of emissions and plans to go carbon neutral what can music festival organisers do to meet the demands of their sustainability policies whilst maintaining their power requirements?

Read More ->

Andy Robertson - Monday 15 November 2021

Ticketing

With virtually all music festivals cancelled in 2020 and many not returning this year some organisers have pushed ticket holders to rollover their tickets to 2022. This has potentially led to a shortage of tickets for the most popular music festivals next year. What is the current status of the UK music festival ticketing market for festival-goers without a ticket for 2022?

Read More ->

Andy Robertson - Friday 12 November 2021

Vendors

An essential part of any music festival is the attendance of vendors who supply festival-goers with food and beverage services or merchandise over the event’s duration. Vendor generated revenue can be a key profit centre for festival organisers so it is key that a dedicated vendor team exists to manage everything from booking and selection to on-site management.

Read More ->

Andy Robertson - Thursday 11 November 2021

Volunteers

Any large-scale festival relies on the work from unpaid volunteers to make their event happen. Without an army of volunteers festivals would not take place but with so much demand for volunteers every year what can organisers do to perfect their application process to ensure that the right number are recruited and appropriately managed. 

Read More ->

Andy Robertson - Wednesday 10 November 2021

Events

For anyone working in the festival sector there are numerous support networks and associations that provide a focal point for initiatives that can benefit the industry. Most of these organisations are generally country specific but there is an association that provides coverage for the whole of Europe, the European Festivals Association (EFA).

Read More ->

Andy Robertson - Tuesday 9 November 2021

The tragic incident at Astroworld festival last weekend highlights the need for festival organisers to be ever vigilant about safety at their events. There are numerous facets that need to be planned and managed to ensure the safety of all attending a music festival but what are the primary factors organisers should consider?

Read More ->

Andy Robertson - Monday 8 November 2021

When live music venues and music festivals were forced to close in 2020 due to the coronavirus pandemic many organisers shuttered their operations and ceased any activity to reduce expenditure. For venue owners and festival organisers with access to funds this downtime was seen as an opportunity to refresh and update their venues and festival operations.

Read More ->

Andy Robertson - Friday 5 November 2021

Artists

The music festival sector has always relied on international performance artists as headliners which invariably means an element of travel. What are the obstacles that need to be overcome by music festival organisers when curating international talent and what needs consideration when booking artists that will have to travel.

Read More ->

Andy Robertson - Thursday 4 November 2021

As with many things in life it is often better to book early to avoid disappointment and the same principle can be applied to finding and booking performance artists for music festivals. What are the challenges in confirming acts and what benefits can festival organisers gain by getting their headliners and line-ups confirmed at an early date.

Read More ->

Andy Robertson - Wednesday 3 November 2021
Page 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32

Contact us


Get in touch to discuss your requirements.

US: +1 424 485 0220 (USA)

UK: +44 207 060 2666 (United Kingdom)

AU: +61 (2) 8357 0793 (Australia)

NZ: +64 (0)9887 8005 (New Zealand)


Or use our contact form here.