Most regular festival-goers exhibit common behavioural traits and if organisers have a good understanding of these, they can be leveraged for future marketing messaging. Audience profiling exercises or deeper research can reveal typical behaviours and if this forms part of the marketing process can help organisers build great campaigns to generate engagement and ticket sales.

Effective waste management is currently one of the biggest challenges for festival organisers. Usually part of their sustainability objectives waste management needs careful planning and implementation to ensure a measurable impact. These initiatives can be expensive, can organisers use smart waste management to improve the process without increasing costs.

Managing the artist riders is a crucial element in the smooth operation of any music festival and typically includes numerous aspects of technical set up and the provision of hospitality services. Festival organisers must balance budgetary constraints with satisfying the demands of performance artists. What are the key considerations for organisers when managing artist riders?

Any sizable music festival will need a significant number of volunteers to ensure a successful event. Festival organisers rely heavily on their full-time staff working closely with volunteers where the work can often be stressful combined long hours. How do organisers create robust plans for the wellness of all staff and volunteers working on a festival site.