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Yoga and Meditation Services for Music Festivals.

Andy Robertson

There has been a significant growth in the number of wellness festivals in many countries over the last decade. The provision of yoga and meditation services at established music festivals has been an important part of the organiser's whole offering to potential ticket buyers. What should festival organisers do to offer the right balance of activities to festival-goers.   

The experience for most festival-goers attending a multi-day music festival can be intense with audio visual stimulation and overindulgence in food, drink and other substances talking their toll on mind and body. An ideal balance to this over stimulation can be time set aside for yoga and meditation and these services and workshops can be found at most large music festivals. Festival-goers should be able to find an array of free introductory classes for yoga and meditation making it an attractive option for those new to the concept. Anything more advanced will usually mean attending a more structured longer class.

There are many physical and psychological benefits to meditation that can include improved focus and attention, connecting the body to breath and handling difficult emotions for example. Beginners can easily get confused by the variety of mediation types usually on offer but the most popular seen at festivals include:

  • Mindfulness.
  • Spiritual.
  • Focused.
  • Movement.
  • Mantra.

For festival-goers unsure about each meditation technique there are usually a plethora of experts available to discuss options that suit their individual needs. 

The practice of yoga is often combined with mediation as it covers a variety of spiritual techniques to integrate mind, body, and spirit to achieve a state of enlightenment. The most common technique offered at a music festival will be Hatha Yoga which focuses more on the physical yoga postures. The aim of these is to attain a union of the mind-body-spirit through a practice of yoga postures, yoga breathing, body gestures and internal cleansing. As with mediation services yoga vendors at festivals usually offer free introductory classes with charges for more advanced sessions.

Vendor Balance. 
Every music festival that offers pitch spaces for vendors will have an application process which is usually oversubscribed and organisers will need to select vendors that provide a balance of services to festival-goers. The pitch allocation will almost always favour food and beverage vendors with limited availability being offered to wellness providers. For larger music festivals pitch spaces are usually segregated making it easier to connect to the on-site infrastructure so all food and beverage vendors will have their own zone with non-food vendors in an alternative area. Most festival sites now have dedicated wellness zones too but pitch spaces are usually limited so the application process can be very competitive. Organisers will usually select providers based on previous experience along with what benefits they can offer festival-goers. 

For festival organisers planning their events using a software management platform like Festival Pro gives them all the functionality they need manage every aspect of their event logistics. The guys who are responsible for this software have been in the front line of event management for many years and the features are built from that experience and are performance artists themselves. The Festival Pro platform is easy to use and has comprehensive features with specific modules for managing artists, contractors, venues/stages, vendors, volunteers, sponsors, guestlists, ticketing, cashless payments and contactless ordering.

Photo by Rui Dias from Pexels

Andy Robertson
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